Secrets to Selling Homes For Sale By The Owner

Homes for sale by the owner often sit on the market because people do not know how to advertise their property. FSBO does not have to be intimidating and to show that, we’ll walk you through the steps of selling your home yourself so that you do not have to pay costly real estate fees.


Before you put your home on the market, it must be immaculate inside and out. Home buyers are attracted to clean, spacious and attractive houses. Remove all clutter and clean your home thoroughly, including the carpeting and windows. Do not underestimate the power of curb appeal. Trim the trees, plant colorful flowers and make sure your lawn is neat. Also, make sure your house smells good. If you have pets, this can be of great concern. Some scented oils placed in discreet locations well help. Invite a friend or neighbor to have a walk through to get a second opinion. It’s also beneficial to have a professional home inspector check for any problems.

To sell your home quickly, the most important factor to consider is the selling price. Over-pricing when selling a home is the biggest reason why many homes for sale by the owner don’t move. Check home listings for similar models in your neighborhood and then price your home accordingly. In general, setting the price at 5 to 10 percent above the market price will result in an offer close to your home’s true value. Although you’re trying to save money, securing the services of an experienced lawyer is wise.

The key to selling your home quickly is by utilizing effective advertising. ForSaleByOwner.com is one of the top five real estate web sites in the U.S. Some sites allow FSBO home listings to be posted for free, so check out what is available in your area. When placing your ad, include several flattering photographs of your home and make your advertising copy short and simple. Highlight attractive features like “priced below market,” “close to all amenities” and “newly upgraded.” These phrases will attract buyers. Lawn signs are one the most important marketing tools for home sellers and if you attach a container of information sheets to the sign, then browsers will have instant access to your contact data.

The key to selling your home yourself is making sure that it’s well prepared and advertised properly. Buyers will pay top dollar for homes that are in move-in condition. Homes for sale by the owner can compete with those marketed by realtors if you’re willing to put in the time. The money you save will be well worth it.